How long does a free spotify account last for

There are literally millions of playlists on Spotify. Whether generated by algorithms, our team of experts, or Spotify listeners all around the globe, they can be a great way to get your music in front of millions of potential fans. Learn how to get your music featured on them below.

Personalized

For individuals.

Personalized playlists, like Discover Weekly and Release Radar, are different for each listener, based on that listener’s unique tastes. We also make seasonal ones like Wrapped and Summer Rewind.

These are generated by algorithms thoughtfully designed by real people. They look closely at our listeners’ habits and the habits of those with similar taste, and then recommends music we think they’d like. (‘Habits’ include listener activities such as plays, likes, shares, skips, and adds to playlists).

Consider regional differences - the Spotify catalog can be different depending on the country you’re in. Make your playlists unique by adding an image and text. Start with around 25 tracks but avoid making it too long (max 100 tracks is advisable). Think about music for various moods and moments. According to Spotify's deal page, this offer expires in just under a month. It's worth noting, too, that you can cancel the whole thing at any time. So what do you think?

The more followers you have, the more of these playlists you’ll get on. Conversations about your music across the internet will help influence this. Check out our Promotion guide for tips.

Note: New music you release features in all your followers’ Release Radar playlists.

Editorial

Made by us.

We handcraft thousands of editorial playlists. You can tell it’s one of ours by the Spotify logo on the top left corner.

Our Editorial team is made up of genre, lifestyle, and culture specialists from around the globe. Their understanding of the right music for every moment is based on years of experience and careful consideration of listening habits.

We also personalize some of these playlists so they have different tracks for different listeners, because we know everyone’s taste is different. Therefore, a playlist with sing-along hits can have songs each listener would know the words to!

If you get featured on one of these playlists, you can use a unique link to share it. This ensures whoever clicks it will see your track at the top of the playlist for the following 24 hours.

You can pitch a song from an upcoming release to be considered for editorial playlists. Learn more about pitching music here.

Listener

Made by everyone.

Over the years, listeners on Spotify have created millions of their own playlists.

These are a great way to understand your fans. They help you get a sense of how your music resonates and how your reach has grown. They can influence other types of playlists too. When fans save music to their playlists, it’s an indicator of the type of music they like, which we use to generate recommendations.

It’s up to your fans to get your music on these playlists. Check out our Promotion guide for tips on building your following.

Make your own.

You can also make your own playlists and feature them on your artist profile. This is a good way to show what you’re into, what you recommend, or highlight a playlist your music’s been added to.

Here are some tips to make the most of it:

Pin the playlist to the top of your artist profile with Artist's Pick.
Update it frequently. Try to add and/or remove tracks at least every other week.
Get the word out and share on social media.
Ask fans what they’d like to see in your playlist. Run competitions, make it collaborative.
Consider regional differences - the Spotify catalog can be different depending on the country you’re in.
Make your playlists unique by adding an image and text.
Start with around 25 tracks but avoid making it too long (max 100 tracks is advisable).
Think about music for various moods and moments. Here are some theme ideas to get you started: “Listening to right now”, “All-time favourites”, “Current inspiration”, “Whole catalogue/discography”, “Touring tunes”.

You may know Spotify as the music streaming service that enchanted music lovers around the globe. However, Spotify is quickly becoming the advertising platform captivating marketing professionals as well.

Spotify has 217 million monthly active users, and 123 million of those are reached by Spotify audio advertisements every month. This large audience pool is further qualified by its link to real-time,t yet:
· Create custom audiences from CRM data or an import
· Reach paid Spotify users
· Target fans of specific artists (if you are not an approved advertiser, clearly promoting the artist(s) or an event in which they are performing)
· Track conversion metrics (including sales/conversions, ROI, CPC or CPA)

2. Your Target Audience (Demographic Targeting)

To avoid spending precious marketing dollars to reach users that will not convert, ensure that you understand your target audience. This includes personal details such as age, gender, language and location.

Spotify Ad Studio’s available demographic targeting:
· Location (country, state, region, or in some cases, DMA)
· Age
· Gender
· Language

To ensure your targeting decision iss track, album, or artist-specific offer to fans of that artist.
· A Promoter can promote a music event to fans of the artist(s) officially billed as performers at that event.

Which content targeting should you choose?
Selecting multiple content targeting options will narrow your audience significantly as you'd only reach Spotify users who match all criteria at the time your ad is served. For best results, we recommend using only one of Genre, Playlist or Fan targeting to maximize your potential audience reach.

4. How your Audience is Listening (Timing and Platform Targeting)

Timing
Ad Studio enables you to choose the timing that best fits your message and your audience. However, this selection is optional. If you don’t know when your audience is tuning in, there is no harm in serving your audio ad at all hours of the day (provided your budget allows it). After all, Spotify listeners are engaged from morning to night.

Platform Targeting (desktop, mobile Android, mobile iOS)
Do your customers primarily use mobile, desktop or both? Android, iOS or both? The answers to these questions will help you determine which platform targeting is right for you.

Consider looking into your website’s analytics to see which device your visitors typically use and focus on that platform. If don’t have analytics or if the results are still inconclusive, we recommend targeting all platforms until you have more information.

Platform targeting is available in the following areas:
· Desktop or mobile
· Mobile iOS or Mobile Android

Note About Target Audience Edits:
You can edit the targeting of your ad campaign at any time after your ad has been approved and before it is complete. This applies to all targeting types with the exception of fan targeting.

5. Audio and Creatives that Resonate

Audio and Display Specifications
Creating a Spotify Ad is less like painting on a blank canvas and more like paint by numbers. Spotify knows their users best, and has provided excellent guidelines for creating the best ad possible. Your audio must be 15 or 30 seconds long, and the accompanying creative must be 640 x 640. View the full Spotify ad specs here.

Audio

Spotify has developed comprehensive techniques for making great audio ads within its Ad Studio Guidelines. These include choosing a tune that is similar to the music your audience is already listening to, personalizing the message for higher engagement, including a call to action and more.

In addition to these guidelines, consider a few other key questions:

Can you license headliner music?
If

How Long Does Free Spotify Last